The E-commerce Manager is responsible for overseeing and managing all online retail operations to drive sales, improve customer experience, and expand the digital footprint. This role requires a deep understanding of e-commerce platforms, online marketing, and supply chain logistics. The E-commerce Manager collaborates with cross-functional teams including marketing, IT, logistics, and customer service to ensure seamless online operations and optimal performance.

• Develop and execute e-commerce strategies to meet sales targets and improve online presence.
• Manage and optimize the company’s website and mobile app for user experience, functionality, and navigation.
• Oversee digital marketing campaigns, including SEO, SEM, email marketing, and social media, to drive traffic and customer engagement.
• Analyze online sales data and customer behavior to inform decision-making and improve sales performance.
• Coordinate with supply chain and logistics teams to ensure product availability, accurate inventory levels, and timely delivery.
• Work with IT teams to troubleshoot technical issues, integrate new technologies, and maintain website security.
• Manage relationships with third-party vendors, including payment gateways, delivery partners, and marketing agencies.
• Monitor competitors and industry trends to identify opportunities for growth and innovation.
• Track KPIs and prepare regular reports for senior management to assess progress toward business goals.

• Bachelor’s degree in Business, Marketing, E-commerce, or related field.
• Proven experience in e-commerce management, preferably in retail or FMCG.
• Strong understanding of online retail platforms, digital marketing strategies, and web analytics tools.
• Excellent project management and leadership skills.
• Analytical mindset with the ability to interpret data and generate actionable insights.
• Knowledge of supply chain management and logistics related to e-commerce.
• Experience with CRM software, CMS platforms, and e-commerce tools.
• Strong communication skills and ability to collaborate across teams.

• Excellent project management and leadership skills.
• Analytical mindset with the ability to interpret data and generate actionable insights.
• Knowledge of supply chain management and logistics related to e-commerce.
• Experience with CRM software, CMS platforms, and e-commerce tools.
• Strong communication skills and ability to collaborate across teams.
• Ability to develop and implement long-term e-commerce strategies that align with business goals.
• Understanding of market trends, customer needs, and competitive landscapes to drive digital growth.
• Expertise in SEO, SEM, social media marketing, email marketing, and content creation to boost online presence and sales.
• Knowledge of digital advertising tools like Google Ads, Facebook Ads, and other online marketing platforms.
• Experience with payment gateways, order processing, inventory management, and fulfillment processes.
• Strong analytical skills to interpret website traffic, sales data, customer behavior, and market trends.
• Familiarity with Google Analytics, heatmaps, A/B testing, and other data analytics tools.
• Ability to manage multiple projects, timelines, and teams simultaneously.
• Skill in coordinating efforts across departments (marketing, logistics, IT) to ensure seamless online operations.